{"id":9848,"date":"2020-04-29T23:45:26","date_gmt":"2020-04-29T21:45:26","guid":{"rendered":"https:\/\/www.fbf-bff.be\/le-reseau-de-franchise-pointcarre-se-lance-desormais-dans-le-e-commerce\/"},"modified":"2020-04-29T23:45:26","modified_gmt":"2020-04-29T21:45:26","slug":"le-reseau-de-franchise-pointcarre-se-lance-desormais-dans-le-e-commerce","status":"publish","type":"post","link":"https:\/\/www.fbf-bff.be\/fr\/le-reseau-de-franchise-pointcarre-se-lance-desormais-dans-le-e-commerce\/","title":{"rendered":"Le r\u00e9seau de franchise PointCarr\u00e9 se lance d\u00e9sormais dans le e-commerce"},"content":{"rendered":"<p class=\"m_8357609999528572816lettrine-content\"><b>Le r\u00e9seau de franchise PointCarr\u00e9, la cha\u00eene de magasins de mode multimarques faisant partie du groupe Fraluc, dont Colruyt est propri\u00e9taire, lance aujourd\u2019hui un site de vente en ligne. Un projet sur lequel l\u2019enseigne planche depuis d\u00e9j\u00e0 18 mois, peut on lire dans La Meuse.<\/b><\/p>\r\n<img loading=\"lazy\" decoding=\"async\" class=\"alignnone size-medium wp-image-24397\" src=\"https:\/\/www.fbf-bff.be\/wp-content\/uploads\/2021\/10\/image001-14-300x158-1.jpg\" alt=\"\" width=\"300\" height=\"158\" \/>\r\n\r\nEn plein confinement, et alors que les ventes en ligne explosent, PointCarr\u00e9 se lance d\u00e9sormais dans le e-commerce, \u00e0 travers un site en ligne op\u00e9rationnel depuis ce mercredi 29 avril. \u00ab\u00a0Cela a demand\u00e9 un travail important car la cha\u00eene de magasins est franchis\u00e9e, ce qui ajoute de la complexit\u00e9. Il faut que tout se coordonne. Nous voulions \u00e9galement que le site soit pleinement op\u00e9rationnel avant de le lancer officiellement \u00bb, d\u00e9clare Xavier Goebels, CEO et fondateur de PointCarr\u00e9. A la suite des fermetures des magasins dit \u2018non essentiels\u2019, impos\u00e9es par le gouvernement, l\u2019enseigne a \u00e9t\u00e9 contrainte de fermer ses points de vente, mais pas que. \u00ab\u00a0Les entrep\u00f4ts logistique ont aussi ferm\u00e9 avec le Covid-19 et il a donc fallu s\u2019approvisionner dans les magasins pour pouvoir proposer un assortiment le plus vari\u00e9 possible sur le site \u00bb, explique Xavier Goebels.\r\n\r\nEn plus de la plateforme, des bornes de commandes devraient \u00eatre disponibles au sein des magasins d\u2019ici quelques semaines. \u00ab Les clients et nos vendeurs pourront commander sur internet, via ces bornes, des pi\u00e8ces qui ne seraient par exemple pas disponibles en magasin ou plus dans la couleur d\u00e9sir\u00e9e. Le client pourra faire son achat directement et se faire livrer \u00e0 domicile ou dans un point de vente \u00bb, ajoute le CEO.\r\n\r\nPointCarr\u00e9, enseigne de textile fond\u00e9e en province de Luxembourg, repr\u00e9sente d\u00e9sormais 27 magasins, employant plus de 250 collaborateurs sur le territoire belge et fran\u00e7ais.","protected":false},"excerpt":{"rendered":"<p>Le r\u00e9seau de franchise PointCarr\u00e9, la cha\u00eene de magasins de mode multimarques faisant partie du groupe Fraluc, dont Colruyt est propri\u00e9taire, lance aujourd\u2019hui un site de vente en ligne. Un projet sur lequel l\u2019enseigne planche depuis d\u00e9j\u00e0 18 mois, peut on lire dans La Meuse.<\/p>\n","protected":false},"author":1,"featured_media":6293,"comment_status":"closed","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"ngg_post_thumbnail":0,"footnotes":""},"categories":[37],"tags":[],"acf":[],"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v23.5 - https:\/\/yoast.com\/wordpress\/plugins\/seo\/ -->\n<title>Le r\u00e9seau de franchise PointCarr\u00e9 se lance d\u00e9sormais dans le e-commerce - F\u00e9d\u00e9ration Belge de la Franchise<\/title>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/www.fbf-bff.be\/fr\/le-reseau-de-franchise-pointcarre-se-lance-desormais-dans-le-e-commerce\/\" \/>\n<meta property=\"og:locale\" content=\"fr_FR\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"Le r\u00e9seau de franchise PointCarr\u00e9 se lance d\u00e9sormais dans le e-commerce - F\u00e9d\u00e9ration Belge de la Franchise\" \/>\n<meta property=\"og:description\" content=\"Le r\u00e9seau de franchise PointCarr\u00e9, la cha\u00eene de magasins de mode multimarques faisant partie du groupe Fraluc, dont Colruyt est propri\u00e9taire, lance aujourd\u2019hui un site de vente en ligne. 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