{"id":9630,"date":"2019-07-17T10:00:18","date_gmt":"2019-07-17T08:00:18","guid":{"rendered":"https:\/\/www.fbf-bff.be\/lenseigne-brico-regroupe-ses-sites-web-trois-enseignes-un-site-web\/"},"modified":"2019-07-17T10:00:18","modified_gmt":"2019-07-17T08:00:18","slug":"lenseigne-brico-regroupe-ses-sites-web-trois-enseignes-un-site-web","status":"publish","type":"post","link":"https:\/\/www.fbf-bff.be\/fr\/lenseigne-brico-regroupe-ses-sites-web-trois-enseignes-un-site-web\/","title":{"rendered":"L&#8217;enseigne Brico regroupe ses sites web: trois enseignes, un site web !\u00a0\u00a0"},"content":{"rendered":"La cha\u00eene de bricolage\u00a0Brico\u00a0opte pour un site web commun pour la commercialisation online des produits de ses trois enseignes (Brico, Brico Planit et Brico City).\r\n\r\n<a href=\"https:\/\/www.fbf-bff.be\/wp-content\/uploads\/2021\/10\/brico-2.jpg\"><img loading=\"lazy\" decoding=\"async\" class=\"alignnone size-medium wp-image-21096\" src=\"https:\/\/www.fbf-bff.be\/wp-content\/uploads\/2021\/10\/brico-300x200-1.jpg\" alt=\"\" width=\"300\" height=\"200\" \/><\/a>\r\n\r\nD\u00e9sormais les produits de ces trois enseignes seront disponibles sur un site web commun : Brico.be.\r\n\r\nCe regroupement facilitera les choses pour le consommateur, qui y trouvera sur un seul et m\u00eame webshop l\u2019assortiment combin\u00e9, comprenant plus de 45.000 produits. Les clients peuvent soit se faire livrer les articles \u00e0 domicile, soit les r\u00e9server et les retirer dans le magasin de leur choix.\r\n\r\nDepuis deux ans Maxeda, propri\u00e9taire n\u00e9erlandais de Brico, proc\u00e8de \u00e0 une vaste op\u00e9ration de renouvellement de la cha\u00eene de bricolage. Pour ce faire Maxeda a opt\u00e9 pour une structure multiformat, o\u00f9 Brico chapeaute les trois formules. BricoPlanit est ax\u00e9 sur des projets de plus grande envergure, avec des experts dans chaque domaine. Brico est un magasin de proximit\u00e9\u00a0 avec un large assortiment, tandis que Brico City est un magasin urbain de plus petit format avec une offre de base.\r\n\r\nEn outre le retailer s\u2019est attel\u00e9 \u00e0 la r\u00e9novation du r\u00e9seau de magasins dans son ensemble, \u00e0 raison de cinq \u00e0 six points de vente par an.\r\n\r\nPour plus d\u2019information sur les concepts de franchises de Brico,<a href=\"https:\/\/franchisingbelgium.be\/formule\/brico-brico-city\/?lang=fr\"> cliquez ici.<\/a>\r\n\r\nSource\u00a0: RetailDetail","protected":false},"excerpt":{"rendered":"<p>La cha\u00eene de bricolage\u00a0Brico\u00a0opte pour un site web commun pour la commercialisation online des produits de ses trois enseignes (Brico, Brico Planit et Brico City).<\/p>\n","protected":false},"author":1,"featured_media":5891,"comment_status":"closed","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"ngg_post_thumbnail":0,"footnotes":""},"categories":[37],"tags":[],"acf":[],"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v23.5 - 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