{"id":9525,"date":"2019-04-03T15:11:53","date_gmt":"2019-04-03T13:11:53","guid":{"rendered":"https:\/\/www.fbf-bff.be\/happy-cash-rachete-lenseigne-de-franchisetroc-com\/"},"modified":"2019-04-03T15:11:53","modified_gmt":"2019-04-03T13:11:53","slug":"happy-cash-rachete-lenseigne-de-franchisetroc-com","status":"publish","type":"post","link":"https:\/\/www.fbf-bff.be\/fr\/happy-cash-rachete-lenseigne-de-franchisetroc-com\/","title":{"rendered":"Happy Cash rach\u00e8te l\u2019enseigne de franchiseTroc.com"},"content":{"rendered":"Acteur incontournable dans le secteur de l\u2019achat et de la vente de produits d\u2019occasion en France (90 magasins implant\u00e9s en France et en Belgique), l\u2019enseigne Happy Cash ambitionne d\u00e9sormais de franchir un nouveau palier, et de s\u2019affirmer comme le potentiel leader europ\u00e9en de la seconde main avec le rachat de la soci\u00e9t\u00e9 avignonnaise Troc.com, acteur europ\u00e9en majeur du march\u00e9 du d\u00e9p\u00f4t-vente.\r\n\r\n<a href=\"https:\/\/www.fbf-bff.be\/wp-content\/uploads\/2021\/10\/Happy-Cash-Troc.jpg\"><img loading=\"lazy\" decoding=\"async\" class=\"alignnone size-medium wp-image-19367\" src=\"https:\/\/www.fbf-bff.be\/wp-content\/uploads\/2021\/10\/Happy-Cash-Troc-300x205-1.jpg\" alt=\"\" width=\"300\" height=\"205\" \/><\/a>\r\n\r\nAlliant des savoir-faire et des exp\u00e9riences compl\u00e9mentaires, le nouveau groupe Happy Cash a d\u00e9sormais pour objectif principal de devenir le leader on et off line de la seconde vie des objets. Gr\u00e2ce \u00e0 cet achat, le r\u00e9seau ainsi cr\u00e9\u00e9 comptera d\u00e9sormais en Europe, plus de 200 points de vente pr\u00e9sents en France (o\u00f9 le Groupe Happy Cash devient le premier r\u00e9seau de magasins de seconde main), en Belgique, en Allemagne, au Luxembourg et en Espagne.\r\n\r\nAvec l\u2019ambition de s\u2019appuyer sur ces implantations europ\u00e9ennes pour construire sa strat\u00e9gie Internationale, et ainsi asseoir sa pr\u00e9sence dans l\u2019ensemble des pays europ\u00e9ens, notamment en Belgique, Allemagne, Espagne, Portugal et Suisse o\u00f9 Troc.com b\u00e9n\u00e9ficie d\u00e9j\u00e0 de liens historiques, l\u2019enseigne Happy Cash a fait du d\u00e9veloppement de la strat\u00e9gie omni-canal une priorit\u00e9.\r\n\r\nEn effet, le groupe Happy Cash souhaite ainsi affirmer sa pr\u00e9sence digitale en accroissant ses investissements pour \u00eatre un acteur significatif de la vente de produits d\u2019occasion en ligne tout en incitant ses clients \u00e0 visiter ses magasins. Avec les produits de ses magasins et ceux des enseignes de Troc (Troc.com et La Trocante), le groupe Happy Cash pourra proposer sur le web plusieurs millions de produits par an, comme le pr\u00e9cise Pascal Lebert, Pr\u00e9sident d\u2019Happy Cash : \u00ab Nous sommes ravis de l\u2019acquisition du groupe Troc.com qui va nous permettre d\u2019\u00e9tendre notre offre client en apportant son expertise du d\u00e9p\u00f4t vente. En nous positionnant comme leader du march\u00e9 de la seconde main en Europe, nous souhaitons apporter davantage de services \u00e0 notre client\u00e8le et \u00e0 tous ceux qui d\u00e9sirent rendre leurs ventes ou achats \u00e9co-responsables \u00bb.\r\n\r\nPour plus d\u2019information sur la franchise de Troc.com, <a href=\"https:\/\/franchisingbelgium.be\/formule\/troc-com\/?lang=fr\" target=\"_blank\" rel=\"noopener\">cliquez ici.<\/a>\r\n\r\nSource : Franchise magazine","protected":false},"excerpt":{"rendered":"<p>Acteur incontournable dans le secteur de l\u2019achat et de la vente de produits d\u2019occasion en France (90 magasins implant\u00e9s en France et en Belgique), l\u2019enseigne Happy Cash ambitionne d\u00e9sormais de franchir un nouveau palier, et de s\u2019affirmer comme le potentiel leader europ\u00e9en de la seconde main avec le rachat de la soci\u00e9t\u00e9 avignonnaise Troc.com, acteur europ\u00e9en majeur du march\u00e9 du d\u00e9p\u00f4t-vente.<\/p>\n","protected":false},"author":1,"featured_media":4359,"comment_status":"closed","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"ngg_post_thumbnail":0,"footnotes":""},"categories":[37],"tags":[],"acf":[],"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v23.5 - 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