{"id":8808,"date":"2017-07-14T10:10:16","date_gmt":"2017-07-14T08:10:16","guid":{"rendered":"https:\/\/www.fbf-bff.be\/lenseigne-de-franchise-orchestra-premaman-ouvre-un-magasin-de-destokage-geel\/"},"modified":"2017-07-14T10:10:16","modified_gmt":"2017-07-14T08:10:16","slug":"lenseigne-de-franchise-orchestra-premaman-ouvre-un-magasin-de-destokage-geel","status":"publish","type":"post","link":"https:\/\/www.fbf-bff.be\/fr\/lenseigne-de-franchise-orchestra-premaman-ouvre-un-magasin-de-destokage-geel\/","title":{"rendered":"L&#8217;enseigne de franchise Orchestra-Pr\u00e9maman ouvre un magasin de d\u00e9stokage \u00e0 Geel"},"content":{"rendered":"[vc_row][vc_column][vc_column_text]L&rsquo;enseigne fran\u00e7aise de franchise Orchestra-Pr\u00e9maman, sp\u00e9cialiste de v\u00eatements pour enfants jusqu&rsquo;\u00e0 14 ans et de pu\u00e9riculture, vient d&rsquo;ouvrir il y a quelques semaines \u00e0 Geel (Antwerpseweg 74) dans la province d&rsquo;Anvers, un magasin de d\u00e9stokage dans lequel \u00a0les anciennes collections sont vendues \u00e0 des prix brad\u00e9s.\r\n\r\n<strong>Orchestra-Pr\u00e9maman au Belux<\/strong>\r\n\r\nL&rsquo;enseigne compte aujourd&rsquo;hui au Belux un r\u00e9seau de 63 magasins, \u00e9quivalent \u00e0 une surface commerciale totale de 54.000 m\u00b2.\r\n\r\nAu\u00a0Belux, l&rsquo;enseigne a enregistr\u00e9 \u00a0pour l&rsquo;exercice 2016-2017, un \u00a0chiffre d&rsquo;affaires de \u20ac 79,5 millions (13% du CA total), soit une hausse de 13,6% .\r\n\r\nLe r\u00e9seau belge est actuellement totalement restructur\u00e9 et r\u00e9nov\u00e9 depuis les achats successifs de Pr\u00e9maman et Baby 2000 en 2013 et des 21 magasins de Home Market en 2014 (suite \u00e0 la faillite de ce dernier groupe).\r\n\r\n<strong>L&rsquo;activit\u00e9 de franchise (commission-affilation) \u00e9galement en hausse<\/strong>\r\n\r\nCette activit\u00e9 qui repr\u00e9sente 41,8% du chiffre d&rsquo;affaires total de l&rsquo;enseigne, soit \u20ac 254,5 millions, est \u00e9galement en hausse de 3,9% au cours du dernier exercice.\r\n\r\nSi l&rsquo;enseigne recherche toujours des candidats franchis\u00e9s, ceux-ci devront avoir les poches profondes car le responsable D\u00e9veloppement Franchise de l&rsquo;enseigne, Charles Vexiau, mentionne un investissement initial de \u20ac 1,2 million.\r\n\r\nLe groupe peut accompagner cependant les candidats franchis\u00e9s dans un partenariat en s&rsquo;associant \u00e0 leur capital \u00e0 hauteur de 40% de celui-ci.\r\n\r\nLe groupe confirme sa strat\u00e9gie de d\u00e9veloppement\u00a0<strong>en franchise\u00a0<\/strong>de magasins Grand Format regroupant sous un m\u00eame toit, le v\u00eatement pour enfants, la maternit\u00e9 et la pu\u00e9riculture (comme c&rsquo;est le cas pour le magasin de Zaventem).\r\n\r\n<strong>rli.<\/strong>[\/vc_column_text][\/vc_column][\/vc_row]","protected":false},"excerpt":{"rendered":"<p>L&rsquo;enseigne fran\u00e7aise de franchise Orchestra-Pr\u00e9maman, sp\u00e9cialiste de v\u00eatements pour enfants jusqu&rsquo;\u00e0 14 ans et de pu\u00e9riculture, vient d&rsquo;ouvrir il y a quelques semaines \u00e0 Geel (Antwerpseweg 74) dans la province d&rsquo;Anvers, un magasin de d\u00e9stokage dans lequel  les anciennes collections sont vendues \u00e0 des prix brad\u00e9s.<\/p>\n","protected":false},"author":1,"featured_media":3535,"comment_status":"closed","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"ngg_post_thumbnail":0,"footnotes":""},"categories":[37],"tags":[],"acf":[],"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v23.5 - 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