{"id":8277,"date":"2016-06-08T11:45:12","date_gmt":"2016-06-08T09:45:12","guid":{"rendered":"https:\/\/www.fbf-bff.be\/outil-innovant-pour-ameliorer-les-performances-des-points-de-vente\/"},"modified":"2016-06-08T11:45:12","modified_gmt":"2016-06-08T09:45:12","slug":"outil-innovant-pour-ameliorer-les-performances-des-points-de-vente","status":"publish","type":"post","link":"https:\/\/www.fbf-bff.be\/fr\/outil-innovant-pour-ameliorer-les-performances-des-points-de-vente\/","title":{"rendered":"\u00ab Outil innovant pour am\u00e9liorer les performances des points de vente \u00bb"},"content":{"rendered":"Si les sites internet disposent tous d\u2019analytics qui leur permettent d\u2019analyser la fr\u00e9quentation, la dur\u00e9e de visite, les pages consult\u00e9es, etc\u2026et de prendre des actions correctrices au besoin, il n\u2019en est pas toujours de m\u00eame des commerces physiques !\r\n \r\nTrenCube comble cette lacune gr\u00e2ce \u00e0 une innovation retail simple, pratique et peu on\u00e9reuse qui permet d\u2019optimiser grandement les performances des points de vente gr\u00e2ce \u00e0 une meilleure connaissance du comportement des clients dans les magasins.\r\n \r\nA la diff\u00e9rence d\u2019autres syst\u00e8mes co\u00fbteux, TrenCube permet, gr\u00e2ce \u00e0 un capteur simple et facile \u00e0 placer, de disposer \u00e0 faible co\u00fbt d\u2019analytics pour points de vente physiques que n\u2019offre pas d\u2019autres solutions : trafic devant les points de vente, dur\u00e9e du temps pass\u00e9 en magasins, analyse zones chaudes &amp; froides, etc\u2026\r\n \r\nBref, les performances du web pour les points de vente physiques et les commerces !","protected":false},"excerpt":{"rendered":"<p>Si les sites internet disposent tous d\u2019analytics qui leur permettent d\u2019analyser la fr\u00e9quentation, la dur\u00e9e de visite, les pages consult\u00e9es, etc\u2026et de prendre des actions correctrices au besoin, il n\u2019en est pas toujours de m\u00eame des commerces physiques !<\/p>\n","protected":false},"author":1,"featured_media":8278,"comment_status":"closed","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"ngg_post_thumbnail":0,"footnotes":""},"categories":[37],"tags":[],"acf":[],"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v23.5 - 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