{"id":8275,"date":"2016-06-07T17:00:45","date_gmt":"2016-06-07T15:00:45","guid":{"rendered":"https:\/\/www.fbf-bff.be\/les-diables-rouges-omni-presents-dans-les-supermarches-franchises\/"},"modified":"2016-06-07T17:00:45","modified_gmt":"2016-06-07T15:00:45","slug":"les-diables-rouges-omni-presents-dans-les-supermarches-franchises","status":"publish","type":"post","link":"https:\/\/www.fbf-bff.be\/fr\/les-diables-rouges-omni-presents-dans-les-supermarches-franchises\/","title":{"rendered":"Les Diables Rouges omni pr\u00e9sents dans les supermarch\u00e9s franchis\u00e9s !"},"content":{"rendered":"M\u00eame si le foot vous indiff\u00e8re, vous ne nous pouvez pas ignorer la fi\u00e8vre qui s\u2019empare d\u00e9j\u00e0 du pays, uni derri\u00e8re ses Diables Rouges. Les supermarch\u00e9s franchis\u00e9s ne sont pas en reste.\r\n\r\n<strong>Tout le monde est Belge ! <\/strong>\r\n\r\nSen Polat, franchis\u00e9 d\u2019un Carrefour express \u00e0 Diegem : \u00ab Nous sommes pr\u00eats ! Il y a des drapeaux belges partout dans le magasin et le fanshop n\u2019attend plus que les supporters. Nous avons cr\u00e9\u00e9 une ambiance Diables Rouges dans laquelle nos clients prennent visiblement plaisir \u00e0 se plonger. \u00bb  \r\n\r\n<strong>Bi\u00e8re et snacks <\/strong>\r\n\r\nIl est d\u00e9j\u00e0 clair que les ventes de certaines cat\u00e9gories de produits vont exploser. Filip Sabbe, franchis\u00e9 de l\u2019AD Delhaize de Lede parle d\u2019exp\u00e9rience : \u00ab Avant ce genre d\u2019\u00e9v\u00e9nements, il faut pr\u00e9voir des stocks suppl\u00e9mentaires de boissons et de snacks. Des sponsors comme Jupiler (pour la Belgique) et Carlsberg (pour le tournoi) offrent des gadgets destin\u00e9s \u00e0 stimuler leurs ventes. Et des marques comme Coca-Cola et Dove ont commenc\u00e9 \u00e0 distribuer des autocollants et des petites housses pour les voitures. \u00bb \r\n \r\nLa police a d\u00e9j\u00e0 annonc\u00e9 qu\u2019elle multiplierait les contr\u00f4les d\u2019alcool\u00e9mie pendant l\u2019Euro. \u00ab Cette prise de conscience est peut-\u00eatre dommageable pour l\u2019horeca \u00bb  reconna\u00eet Philippe Sabbe, \u00ab mais je pense qu\u2019elle ne nous impactera pas n\u00e9gativement, ni nous-m\u00eames ni notre secteur, dans la mesure o\u00f9 la consommation d\u2019alcool \u00e0 domicile devrait augmenter de mani\u00e8re significative. \u00bb \r\n\r\n<a href=\"https:\/\/www.fbf-bff.be\/wp-content\/uploads\/2021\/10\/Carrefour_Diegem_EK.png\" rel=\"attachment wp-att-7542\"><img loading=\"lazy\" decoding=\"async\" src=\"https:\/\/www.fbf-bff.be\/wp-content\/uploads\/2021\/10\/Carrefour_Diegem_EK-300x242-1.png\" alt=\"Carrefour_Diegem_EK\" width=\"300\" height=\"242\" class=\"alignnone size-medium wp-image-7542\" \/><\/a>\r\n \r\n<strong>Initiatives locales <\/strong>\r\n\r\nA Lede, lors de l\u2019Euro 2012, des \u00e9crans g\u00e9ants avaient \u00e9t\u00e9 install\u00e9s dans une salle du centre de la commune. Le public s\u2019y \u00e9tait press\u00e9 en masse. \u00ab Nous avions sponsoris\u00e9 l\u2019\u00e9v\u00e9nement en fournissant vins et cavas \u00bb se souvient franchis\u00e9 Filip Sabbe. \u00ab Nous n\u2019avons encore rien pr\u00e9vu de tel cette fois mais on sait que, gr\u00e2ce aux r\u00e9seaux sociaux, il est possible de mettre tr\u00e8s rapidement un \u00e9v\u00e9nement sur pied. \u00bb\r\n\r\nA Nijlen, gr\u00e2ce au concours de la commune, une association locale a pr\u00e9vu le montage d\u2019\u00e9crans g\u00e9ants sur la place de l\u2019\u00e9glise. On attend de nombreux fans. \u00ab Nous y participerons en tant que sponsor car c\u2019est un excellent moyen de donner davantage de visibilit\u00e9 \u00e0 notre magasin \u00bb explique Chris Verwimp, franchis\u00e9 du  Spar Colruyt de Nijlen. \r\n \r\nNe risque-t-il pas de faire fort calme dans le magasin lors de la retransmission des matches des Diables Rouges ? \u00ab Effectivement, le trafic en magasin chute d\u00e8s le d\u00e9but des retransmissions. Pour ma part, je ne pourrai pas tous les regarder car je dois assurer le service. En tout cas, nous allons am\u00e9nager notre magasin sur le th\u00e8me de l\u2019Euro en mettant l\u2019accent sur les adversaires du groupe de la Belgique. \u00bb\r\n\r\nSouhaitez-vous avoir plus d\u2019information sur cette enseigne, <a href=\"https:\/\/franchisingbelgium.be\/formula\/carrefour-express\/?lang=fr\" target=\"_blank\" rel=\"noopener\">cliquez ici<\/a> ou sur le logo dans \u00ab\u00a0les enseignes se d\u00e9veloppent et cherchent des candidats\u00a0\u00bb sur la <a href=\"https:\/\/franchisingbelgium.be\/?lang=fr\" target=\"_blank\" rel=\"noopener\">homepage<\/a>.\r\n\r\nSource : <a href=\"http:\/\/www.retaildetail.be\/fr\" target=\"_blank\" rel=\"noopener\">Retail Detail<\/a>\r\n","protected":false},"excerpt":{"rendered":"<p>M\u00eame si le foot vous indiff\u00e8re, vous ne nous pouvez pas ignorer la fi\u00e8vre qui s\u2019empare d\u00e9j\u00e0 du pays, uni derri\u00e8re ses Diables Rouges. Les supermarch\u00e9s franchis\u00e9s ne sont pas en reste.<\/p>\n","protected":false},"author":1,"featured_media":3602,"comment_status":"closed","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"ngg_post_thumbnail":0,"footnotes":""},"categories":[37],"tags":[],"acf":[],"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v23.5 - https:\/\/yoast.com\/wordpress\/plugins\/seo\/ -->\n<title>Les Diables Rouges omni pr\u00e9sents dans les supermarch\u00e9s franchis\u00e9s ! - F\u00e9d\u00e9ration Belge de la Franchise<\/title>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/www.fbf-bff.be\/fr\/les-diables-rouges-omni-presents-dans-les-supermarches-franchises\/\" \/>\n<meta property=\"og:locale\" content=\"fr_FR\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"Les Diables Rouges omni pr\u00e9sents dans les supermarch\u00e9s franchis\u00e9s ! - F\u00e9d\u00e9ration Belge de la Franchise\" \/>\n<meta property=\"og:description\" content=\"M\u00eame si le foot vous indiff\u00e8re, vous ne nous pouvez pas ignorer la fi\u00e8vre qui s\u2019empare d\u00e9j\u00e0 du pays, uni derri\u00e8re ses Diables Rouges. 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