{"id":10086,"date":"2021-05-07T14:23:15","date_gmt":"2021-05-07T12:23:15","guid":{"rendered":"https:\/\/www.fbf-bff.be\/pointcarre-ouvre-a-couvin\/"},"modified":"2021-05-07T14:23:15","modified_gmt":"2021-05-07T12:23:15","slug":"pointcarre-ouvre-a-couvin","status":"publish","type":"post","link":"https:\/\/www.fbf-bff.be\/fr\/pointcarre-ouvre-a-couvin\/","title":{"rendered":"PointCarr\u00e9 ouvre \u00e0 Couvin"},"content":{"rendered":"L&rsquo;enseigne de franchise Point Carr\u00e9, cha\u00eene de mode multimarques, a ouvert le 28 avril 2021 une nouvelle <a href=\"https:\/\/franchisingbelgium.be\/avantages-et-obligations-du-franchise\/?lang=fr\" target=\"_blank\" rel=\"noopener\" class=\"broken_link\">boutique franchis\u00e9e<\/a> dans le nouveau centre commercial La Couvinoise de Couvin en r\u00e9gion namuroise.\r\n\r\nLa franchis\u00e9e de ce magasin flambant neuf n&rsquo;est autre que No\u00e9mie Thonet, famili\u00e8re de l&rsquo;enseigne puisqu&rsquo;elle g\u00e8re \u00e9galement le point de vente PointCarr\u00e9\u00a0de Chimay. Elle est assit\u00e9e par une \u00e9quipe de 6 collaboratrices.\r\n\r\nCe 28\u00e8me magasin de l&rsquo;enseigne d&rsquo;une surface de 720 m\u00b2 propose plus de 20 marques fortes de pr\u00eat-\u00e0-porter. Il r\u00e9pond comme tous les magasins PointCarr\u00e9 \u00e0 la philosophie Customer First qui fait la r\u00e9putation de l&rsquo;enseigne reconnue pour offrir un vrai conseil \u00e0 la client\u00e8le, une de ces\u00a0 v\u00e9ritables plus-values.\r\n\r\n<strong><img loading=\"lazy\" decoding=\"async\" class=\"alignnone size-full wp-image-28094\" src=\"https:\/\/www.fbf-bff.be\/wp-content\/uploads\/2021\/10\/Pointcarre2.jpg\" alt=\"Point Carr\u00e9\" width=\"1127\" height=\"752\" \/>\r\n\r\nL&rsquo;occasion de f\u00eater un anniversaire !<\/strong>\r\n\r\nL&rsquo;ouverture de ce 28\u00e8me point de vente co\u00efncide, un hasard\u00a0du calendrier, avec le premier anniversaire du lancement du site\u00a0<a href=\"http:\/\/www.pointcarre.be\/\" data-saferedirecturl=\"https:\/\/www.google.com\/url?q=http:\/\/www.pointcarre.be&amp;source=gmail&amp;ust=1620472355245000&amp;usg=AFQjCNFT1jTEmbV5loDUSVvVPBRM42Uqnw\">www.pointcarre.be<\/a>\u00a0au printemps 2020, lors du premier confinement Covid que connaissait la Belgique.\r\n\r\nLe site de e-commerce de PointCarr\u00e9\u00a0qui a connu un succ\u00e8s d\u00e8s ses d\u00e9buts, a\u00a0permis \u00e0 l&rsquo;enseigne de combler en partie le manque \u00e0 gagner caus\u00e9 par la fermeture temporaire de ses magasins suite aux mesures sanitaires impos\u00e9es pour la lutte contre le Covid. On y a enregistr\u00e9 quelque 717.000 visiteurs uniques.\r\n\r\nLe leader du pr\u00eat-\u00e0-porter wallon multimarques a pu ainsi solidifier sa pr\u00e9sence sur les march\u00e9s belges et fran\u00e7ais en \u00e9largissant sa client\u00e8le tout au long de cette p\u00e9riode de crise, en atteignant\u00a0par exemple\u00a0une client\u00e8le plus jeune que celle de ses points de vente.\r\n\r\nLa synergie entre les points de vente physiques et les ventes en ligne s&rsquo;est r\u00e9alis\u00e9e notamment gr\u00e2ce aux bornes interactives install\u00e9es dans les magasins permettant de commander un mod\u00e8le, une taille ou une couleur non disponibles dans le magasin.\r\n\r\nSelon le franchiseur, Xavier\u00a0Goebels, le\u00a0CEO de PointCarr\u00e9,\u00a0l&rsquo;ambition \u00e0 moyen terme pour le site est de devenir la\u00a0premi\u00e8re source de clients,\u00a0en d\u00e9passant\u00a0 les performances de plus gros points de vente physiques du r\u00e9seau.\r\n\r\n<strong>rli.<\/strong>","protected":false},"excerpt":{"rendered":"<p>L&rsquo;enseigne de franchise Point Carr\u00e9, cha\u00eene de mode multimarques, a ouvert le 28 avril 2021 une nouvelle boutique franchis\u00e9e dans le nouveau centre commercial La Couvinoise de Couvin en r\u00e9gion namuroise.<\/p>\n","protected":false},"author":1,"featured_media":10087,"comment_status":"closed","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"ngg_post_thumbnail":0,"footnotes":""},"categories":[37],"tags":[],"acf":[],"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v23.5 - 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